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“What do you want for Christmas this year?”…

16 Dec

The Holiday’s are fast approaching and you’re still searching for the “perfect” gift?  Maybe you’re out of ideas and frankly, you’re also running out of time.

Who really “needs”:

A “bigger” big screen TV
Another fancy watch
Or the latest and greatest juicer / blender

Have you thought about the gift of sleep this Holiday season?  We know, it sounds silly, but rather than giving the same old presents this year, consider replacing that old uncomfortable mattress of yours.

So, regardless if you’ve been naughty or nice; give yourself or loved one the ultimate gift of  A Great Night’s Sleep.

There are plenty of mattress choices out there, but there’s no better time than the present (pardon our pun) to invest in life-changing sleep with a new Shifman mattress.  We’d like to share these compliments from our customers.

Made in America, our handmade mattresses provide long-lasting comfort and durability.  Did you know they’re two-sided?  It’s not a myth, two-sided mattresses still exist!  Pair your new two-sided mattress with one of our 8-way hand-tied boxsprings and you’ll find it’s the ultimate in comfort, it’s the Shifman Difference.

So, instead of spending your precious free time this year at the mall, or spending hours surfing the web in search of the perfect holiday gift, why not consider making a purchase that will bring you long-lasting comfort and joy every day of your life?

Happy Holidays from all of us at Shifman Mattress Company!

Happy Holidays

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Children & Sleep – Two things that don’t mix well, especially during the summer months.

8 Aug

Schools out for summer but that doesn’t mean that your child should be breaking all the rules. With summer camps, day trips to the beach and vacations with family and friends, this time of year children need more sleep than ever. This can prove to be very difficult with the increased daylight hours and their constantly changing schedules. Even though there is no “magic” sleep number, toddlers should get around 12 to 14 hours of sleep, school aged children should have 9 to 11 hours and your teenager should get 7 to 9 hours a night. Not only does lack of sleep have an effect on your child’s health but it also causes them to have more fragile emotions, less resiliency, and crankiness. Check out the below tips to help your child get the sleep they need, and you the relaxation you deserve, this summer.

Time large meals and beverWeight-Gain-and-Sugary-Drinksages containing sugar.

Make sure that dinner is served a few hours before your child’s bedtime. Large meals before bed can sit in their stomachs, making them uncomfortable, and can even give them indigestion. You should also make sure they consume all of their sugary drinks earlier in the day. Sugar, like caffeine, will give your child more energy and can make it harder to get them to fall asleep.

Stop vigorous activities at an early hour.duck bath

While I understand it’s summer and your child will want to be outside, running around until the sun goes down, you have to make sure to cut their high-energy activities at least two to three hours before their bedtime. You would think that more activity closer to bedtime would tire your child out but it actually does the opposite. Encourage calm, stress free activities before bed such as reading a book, playing a board game, or making an art project. A hot bath can also help and I am sure they will need it after playing outside all day.

calendarStick to a Routine.

Once school is out it’s hard to keep your child on the same schedule. They want to stay up late and play outside with friends or watch television. They also try to sleep in. Forget about keeping them on schedule while on vacation. However if you try to keep their schedule close to their school year routine, it will help your child get the right amount of sleep they need and it will make your job of getting them to bed much easier, especially when the school year starts up again. Ideally you want to keep bedtime and wake times within an hour of their regular schedule,” says Malia Jacobson, author of “Sleep Tight Every Night” and “Ready, Set, Sleep.” “If kids get in the habit of sleeping until noon, it can take weeks to get back on schedule when school starts.”

While it might be difficult, do your best to enforce these rules and resist their puppy dog eyes and pleas of “Just one more hour!”

HAPPY BIRTHDAY AMERICA!

4 Jul

happy_birthday_america

On America’s birthday why not support a company that is not only American but also environmentally conscious. All Shifman Mattresses are handmade in the USA and are also GREEN! And no, I don’t mean the color. Shifman Mattresses are made with as many natural ingredients as possible and are two sided, which means they’ll last much longer. Being “green” isn’t just a fad for the Newark based mattress company. Shifman, established in 1893, was green before being green was “in”. Take a look at all the goodies packed in a Shifman mattress and see why these American made, two-sided mattresses are not only good for you but the earth as well.

cotton plant

All-Natural Cotton:

Shifman mattresses are handcrafted with the finest apparel-grade, all-natural cotton available. Cotton is more breathable than man-made, synthetic materials and helps to wick moisture away from the body. Because of this, mattresses made with cotton will keep you cool in the summer and warm in the winter.

Shifman uses up to 83 pounds of cotton in their mattresses. Cotton lasts considerably longer than alternative materials such as polyfoam and is also safer for the environment. Shifman mattresses are also built with two sides and made to last longer than their one-sided counterparts. A mattress that lasts longer means that a consumer will use less mattresses in their lifetime. Therefore, sleeping on a two-sided Shifman, filled with all-natural cotton, contributes to reduced landfill waste.

Premium Recycled Steel:

Recycled metal reduces greenhouse gas emissions and uses less energy than metal made from virgin ore. Fifty-six percent of energy is saved by using recycled steel versus making it and Shifman uses this recycled steel in each of its mattress innersprings and boxsprings. Premium recycled steel innersprings and boxsprings provide shock absorption support and increased comfort and durability. Shifman mattresses use different gauges of these recycled steel coils, which enables the customer to have a wide range of firmness options.

Canadian Spruce:

Shifman’s handmade premium boxsprings are framed with only superior-grade Canadian spruce, which are sourced from sustainable managed forests that adhere to the strictest environmental guidelines. Canadian spruce is extremely durable and also has a high strength to weight ratio making it perfect for a bed frame that you sleep on night after night, year after year.

In addition to these natural materials, high thread count Belgian damask and matelasse fabrics, wool, Talalay latex, Italian twine, cashmere and pashmina are also incorporated into many Shifman designs. Combined, these elements increase the life span of a Shifman mattress and reduce the carbon footprint.

 Canadian Spruce

Give your country the perfect birthday present and sleep natural. Sleep on a Shifman.

Capture

Up, Up and AWAY!

11 Jun

il_570xN.370110578_1hp1It’s summer and the vacation season has started, which means that you are more than likely in the midst of booking your flight to some getaway location. Perhaps you are planning a wine tasting tour of Italy, a scenic safari through the dunes of Dubai, or maybe even a trip to the beach in Tahiti to soak up the sun. No matter where the destination, don’t let your lack of sleep ruin it. After all, summer vacations are supposed to be all about fun and relaxation, right? One of the most common summertime sleep disorders is jet lag. Jet lag is a sleep disorder that can cause fatigue, disorientation, impaired concentration, lack of appetite, gastrointestinal disturbances, and headaches. It is brought on after traveling huge distances, across several time zones, and can last for days. What causes jet lag? Jet lag happens because rapid travel throws off your body’s natural rhythm or biological clock. “Cues such as light exposure, mealtimes, social engagement, and activities regulate our circadian rhythm,” says Allison T. Siebern, PhD, a fellow in the Insomnia and Behavioral Sleep Medicine Program at the Stanford University Sleep Medicine Center. “When you cross time zones, it disrupts those, and your internal clock and the external times are desynchronized. Your body needs to get on the rhythm of the new time zone.” How can you get away from home and still enjoy your vacation without the dreaded effects of jet lag? Here are a few tips to get you through those summertime, traveling blues.

1. Pre-flight tips:

  • About a week before your trip, slowly start to shift your sleeping and eating schedule to match that of your vacation spot. This will help your body cope with the time change.
  • Make sure that all of your trip preparations are done well ahead of time. You do not want to be stressed right before your trip. Stress can cause your body to produce more adrenaline, which prevents you from sleeping.
  • Make sure that you get plenty of sleep the night before your journey. You want to be well rested since getting quality sleep on a plane can prove difficult for most travelers.

2. All aboard! In flight tips:

  • Change your watch to match your destination’s time zone as soon as you board your flight. “This is mostly psychological,” says Siebern, “but it helps you get into the mind-set of what you’ll be doing in the place where you’re going.” Mimic the time of day at your destination location. If it is nighttime at your destination then sleep and if it is daytime then try to stay awake. This, along with resetting your watch, will help your mind and body prepare for the new time zone.
  • Hydration is key. Make sure to drink plenty of water right before your flight and during your flight. Airplanes are often dry atmospheres, which aid in dehydration. Dehydration can actually cause the same symptoms as jet lag and can add to the fatigue, loss of energy, and headaches that you feel.
  • Minimize sleep distractions. If you are a light sleeper make sure to pack earplugs or headphones, a sleep mask, a pillow, and a blanket for your flight.

3. You’re finally there! Make sure the first day is dedicated to getting your body on track so you can enjoy the rest of your vacation.

  • Watch your food and liquid consumption. Alcohol, caffeine, and large or spicy meals can interfere with a good nights sleep so avoid these your first day in your new location.
  • Make sure that when you are ready to go to sleep that all incoming light in your new location is silenced. Close your curtains, or blinds, and turn off electronics. Light has a direct effect on the body by signaling your brain to wake up and actually stops the body’s production of the sleep hormone, melatonin, which responds to darkness.

Vacation is supposed to be a break from the real world. Don’t let the jet lag interfere! Start planning now so that your vacation will be a true trip to paradise.

Sleep: Who Needs it More?

8 Mar

© Copyright 2010 CorbisCorporationDo women need more sleep than men? “Yes!” says  Jim Horne, author of Sleepfaring: A Journey through the Science of Sleep. Horne explains that women need about twenty more minutes of sleep than men each night. “Women tend to multi-task  –  they do lots at once and are flexible  –  and so they use more of their actual brain than men do. Because of that, their sleep need is greater.”

While women are supposed to be getting the recommended 7-9 hours of sleep each night, many women are actually chronically sleep-deprived. Aside from the daily grind, there are many other biological factors that affect a woman’s quality of sleep such as:

  •  Pregnancy: Most women experience discomfort from weight gain and the position of the fetus.
  •  Hot flashes due to menopause
  •  Anxiety and stress – (Science Daily reports that women have higher anxiety than men due to cell signals and hormones).

If women have a more difficult time sleeping, but also need more sleep than men, what can be done? The National Sleep Foundation recommends that women combat insomnia by limiting their caffeine and alcohol intake, increasing their daily exercise, and setting a routine sleep schedule.

Also, investing in a comfortable mattress will help improve an individual’s sleep environment, allowing for both comfort and relaxation.

Women of world: take a nap. Statistics show you need it!

Sleep and be well!

We <3 Cotton!

14 Feb

Cotton HeartIt’s Valentine’s Day and while others are filling their funnels with chocolates and red wine, we’re filling our premium mattresses with up to 83 lbs of 100% all natural cotton.

A good night’s sleep is all about comfort and cotton makes all the difference. Inside every Shifman mattress is the highest grade all-natural cotton, which pads both sides of the mattress to perfection.

Shifman loves cotton because cotton is quality. It’s good for our bodies and it’s great for the environment. Cotton is a natural, renewable, biodegradable and sustainable fiber. Additionally, it’s had mankind’s back for 7,000 years! Therefore it’s pretty much the superhero of upholstery materials.

Cotton has proven to be both resilient and durable, providing long-lasting comfort for many years. Processed on premises for over 100 years, Shifman utilizes a garnetting machine to effectively produce layer upon layer of luxurious cotton.

Why compromise true comfort when you can breathe easy on a two-sided Shifman mattress, made of all-natural cotton?

Love your body and love your mattress. Happy Valentine’s Day!

New Year’s Resolution #1

21 Jan

Happy WomanSleep Better Every Night!

Whether your New Year’s Resolution is getting more exercise, eating right, bringing up your grades, or living a less stressful life, sleeping better can actually help you to achieve all of those goals! Sleep is good for your body and great for your mind. Whatever your resolution may be, make sure you use sleep as a tool to enhance your results.

Remember these quick points:

  • Too little sleep leads to poorer eating choices and therefore weight gain!
  • Similar to stress, sleep deprivation affects the immune system!
  • A study conducted in 2012 showed that sleep can turn off the obesity gene.
  • Inadequate sleep can lead to poorer test scores for students.
  • Fatigue translates to a higher risk of error at your job.
  • Chronic sleep deprivation contributes to increased anxiety levels.
  • A 2012 study showed that too little sleep is linked to an increased risk of stroke!
  • Sleep is vital to help your body recover—even after one particularly challenging workout. On the flip-side, adequate sleep is also beneficial to prepare your body for daily exercise.
  • Researchers say that power naps regenerate the brain’s functioning abilities, and therefore contributes to improved memory and learning as well as increased alertness and productivity!
  • Sleeping more can effectively improve your physical attractiveness.

Don’t give up on your goals! You may encounter difficulties, but keep in mind that you can always sleep on it. Or you can sleep it off. Or you can keep the dream alive and work hard to enact positive change in your life.

All in all, better sleep can help you achieve your goals (and sleeping on the best mattress will contribute to a better night’s sleep).

Sleep and be well!

How To Sleep Better When You’re Sick

11 Jan

sickinbed“Nope! I rarely get sick!” I said proudly.

Flash forward two weeks and here I am… tissues, cough drops, a deep gargoyle-ly voice, and a puffy face to boot. Pretty!

During this unfriendly time, I started noticing that I was having difficulties getting a good night’s sleep. As I tossed and turned in bed, I could only concentrate on how my throat felt raw, that my body temperature was all over the place, and that I couldn’t breathe through my nose. Instead of waking up refreshed and re-energized, I woke up sore and sad.

Therefore, I decided to do some research on how to get a better night’s sleep during a cold. Here’s what I dug up:

  1. First off, make sure you drink plenty of fluids during the day. WebMD recommends that you drink 64 ounces. It sounds like a lot, but the fluids will help hydrate your nasal passages and throat, which can help you to feel more comfortable while you fall asleep. If your liquids include fruit juices high in vitamin C, you’ll also get a nutritional boost!
  2. Drink a cup of warm, caffeine-free liquid before bedtime! Teas, decaffeinated coffee, or clear broth can open nasal passages, soothe a sore throat, and help you sleep.
  3. Suck on a cough drop or hard candy before sleep to moisten the throat. Keep a water bottle nearby to hydrate. This will help to relieve a midnight coughing episode.
  4. Don’t take a sleeping pill – sleeping pills can make you feel groggy in the morning and are dangerous to take if you are also taking cold medicines.
  5. Turn on a humidifier. Humidifying the air will keep your mucous membranes moist and will help relieve coughs while you sleep.
  6. Raise the head of the bed, or prop yourself up with pillows. This will help improve your breathing by keeping your sinuses open.
  7. Follow your doctor’s orders and take medications as prescribed. Overlapping medication could be bad for your health and elongate the time-frame of your sickness.

All in all, when you sleep better, you feel better. It’s important to get a great night’s sleep the whole year round (not just when you’re sick). People who are chronically sleep deprived are more susceptible to illnesses than those who receive 7-9 hours of sleep a night.

Keep your immune system top-notch! Sleep and be well!

Two-Sided Mattresses: The Legend, The Myth.

13 Nov

Two-Sided Shifman Mattress

Having been through the wrath of Superstorm Sandy, I found myself waiting in a 45 minute gas-line one unreasonably cold and dark Friday night. As I finally inched up to the pump, I was met with a police officer directing traffic. We made small talk and he asked where I worked. I told him “Shifman Mattress Company in Newark”.

He smiled and responded, “Ha! I was just talking to somebody about mattresses!” Then stopped and said “Ugh, I can’t remember what it was about… something about why mattresses aren’t made…”

“…with two sides?” I quickly replied.

“EXACTLY!” he exclaimed smiling and pointing at me. At this point, I swiftly took the opportunity to tell him that our mattresses were in fact, two-sided.

“Shifman. S-H-I-F-M-A-N… two-sided and handmade!” He thanked me and I pulled up to the pump.

I loved this experience for three reasons:

  1. The police officer was really friendly which made the long line not a huge waste of time.
  2. I was able to glorify the company I work for (hey, where’s my bonus?!?!).
  3. I realized this man was one out of millions who truly believed that two-sided mattresses were extinct!

THE LEGEND

Once upon a time, manufacturers built products to be better than their competitors. Sure, profit margins and retail price points were given their rightful attention, but competition to create a better product was first and foremost.

The same manufacturing principles went into mattresses as well.

But throughout the last forty years, most manufacturers changed their procedures: new machines replaced hands, solid wood-foundations succeeded boxsprings, and low density polyurethane foam dethroned all-natural cotton. And to top it off, mattresses became one-sided.

So how did manufacturers get away with gutting their mattresses of all the good stuff? Well, great marketing like this: “A MATTRESS YOU DON’T HAVE TO FLIP” suggesting that their one-sided mattress is so skillfully constructed that it outsmarts gravity.

A MATTRESS THAT OUTSMARTS GRAVITY“. Yeah, right.

But really, cheapening a mattress does great things for the corporation and terrible things for the customer. Corporations increase their profit per mattress (by charging more money for less quality) and inevitably sell more mattresses (selling a cheaper mattress with a shorter life-span requires more mattress replacements per consumer). Clearly, these types of corporations are more concerned with manufacturing mattresses for their shareholders rather than their customers.

Are all of these extinct?

THE MYTH

They don’t make a two-sided mattress anymore. I’ve heard this a lot and it is simply false! The big brand names might not be making a flippable mattress, but there are several smaller companies that have maintained their commitment to manufacturing two-sided mattresses. Shifman’s two-sided mattresses, for instance, boast a firmness level and comfort life that lasts at least twice as long as its one-sided counterparts.

Why are two-sides better than one? Well, frankly, two is always better than one. Am I right? I mean, put that into context and it makes a lot of sense.

In the mattress industry,  many customers report experiencing minor sagging and body impressions after they’ve been sleeping on a new mattress for the first few weeks. This is a result of the mattress layers adjusting to the weight and shape of the customer’s body. Shifman recommends flipping the mattress every month side-to-side the first time and head-to-foot the next time for the first six months (and twice a year thereafter) so that the layers normalize as the mattress conforms to the individual’s body contours. A one-sided mattress completely restricts a customer from properly rotating their mattress which usually results in a saggy, worn-out mattress.

The truth of the matter is that too many manufacturers have cheapened their mattresses to make a better profit. You, as the consumer, need to decide what is ultimately better for you and your wallet. Our recommendation is that you invest in a two-sided mattress for the ultimate in comfort and long-lasting durability.

Aaahh!!! Bed Monsters

22 Oct

When I think about bed bugs, The Twilight Zone’s theme song immediately comes to mind.

Here’s why I’m slightly amused: as children we grow up worrying about the monsters under our bed. Our parents, clearly irritated by our “naive” adolescent anxieties, ensure us that there are NO monsters and we are coaxed to sleep. AND THEN ONE DAY in your 20s, you learn there has been a bed bug infestation in your city and you think to yourself: Wait a sec, there’s actually no difference between bed bugs and monsters… and everything you’ve ever learned growing up has been a complete and utter lie. At this point an existential crisis ensues, anxieties form and on top of it all, you might be sleeping with the enemy.

AT ANY RATE, bed bugs are pretty scary, and it is Halloween time, so let’s indulge, shall we?

First of all, if you’ve had a bed-bug outbreak in your home, you might be thinking: “Hey, I’m a CLEAN person. This is bologna.”  My answer to that is #1. Deli meat and bed-bugs have nothing in common. #2. Unless of course you’re feeding your bed-bug infested pet bologna in your bed.

What you need to know about bed-bugs:

  • Bed bugs are nocturnal parasites that feed on blood. (i.e. Vampires)
  • Bed bugs prefer dwellings inhabited by other animals or humans which is why they can be found in homes, vehicles, luggage, hotels, movie theaters, clothing AS WELL AS the nests of bats, birds and rodents.
  • Bed bugs use an adhesive substance to attach themselves to humans, pets, clothing or luggage.
  • Bed bugs are elusive and can sometimes go undetected.
  • Aside from bite symptoms, signs that you might have bed-bugs include fecal spots, blood smears on sheets, and molts.
  • Bed-Bugs were almost completely eradicated in the developed world in the 1940s, but sometime around 1995 they increased in prevalence. (You don’t really NEED to know this fact, I just thought it was really interesting).

What’s the difference between bed bugs and vampires? They’re both nocturnal, blood-sucking mattress dwellers. Except of course that BED-BUGS ARE REAL.

So how can you prevent bed bugs? Well, frankly, it’s not that easy. You certainly can’t live in a bubble your entire life. (Or maybe you could and then get your own reality show on TLC). The United States Environmental Protection Agency notes that although bed-bugs are “successful hitchhikers” a few simple precautions can help prevent a bed bug infestation in your home.

AT HOME:

  • Check secondhand furniture, beds, and couches for any signs of bed-bug infestation
  • Use a protective cover that encases mattresses and box springs and eliminates many hiding spots. The light color of the encasement makes bed bugs easier to see. Be sure to purchase a high quality encasement that will resist tearing and check the encasements regularly for holes.
  • Reduce clutter in your home to reduce hiding places for bed bugs.

WHEN TRAVELING:

  • In hotel rooms, use luggage racks to hold your luggage when packing or unpacking rather than setting your luggage on the bed or floor.
  • Check the mattress and headboard before sleeping.
  • Upon returning home, unpack directly into a washing machine and inspect your luggage carefully.

With the Halloween backdrop upon us, it’s easy to make light of bed-bugs and the fear that is often associated with them. But, the reality is that they’re REAL and can be dangerous to your health. Keep in mind that bed-bugs aren’t just a seasonal problem; an infestation can happen at any time of the year. In fact, studies show that bed-bugs can live for an entire year without feeding! So be cautious when you travel and keep your home tidy.

And one day, when your kids are complaining about monsters under the bed, don’t lie to them, advise them: Good night, sleep tight. Don’t let the bed bugs bite.

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